Here is a selection of advertising campaigns and various layouts I've worked on in recent years. Most of the advertisements are accompanied by their supporting deliverables. The purpose of this section is to demonstrate competency in turning key assets into campaign-ready materials.
Designing for the web is one of my favorite things to do. The web is changing so quickly almost every day there are new techniques to leverage.
Like the rest of the world, I've begun to focus on responsive design, making sure the user gets an immersive experience regardless of the device they happen to use.
Here are a few examples of web-focused projects I've designed. I've included some unused comps to show thought process and evolution of ideas.
12 Days of Gear Giveaway
I designed all of the assets for Full Sail University's 12 Days of Gear giveaway in 2013. The main component of this project was the 12 Days of Gear website (visit here). It also included daily promotional assets for social media channels and local advertising with flyers and posters.
Main 12 Days of Gear website
'Thank You' message displayed after successfully completing the entry form.
An example of one of many promotional assets created to promote the giveaway on major social media networks.
Full Sail University Homepage Redesign
These are few of the concepts I came up with when given the task to re-imagine the Full Sail University homepage. These concepts were intended to kick-start a repositioning of the university’s brand. The idea was to focus on the importance of the student story, rather than just successful graduates.
Illustration & Poster Design
Here are a few illustrations and posters I've created over the years for various projects and events. I enjoy balancing the need to clearly communicate important event information with the need to create visually appealing design. My goal is to always have a nice balance of the two, with the end result being a message that gets noticed and causes action.
The Basement – Rule No. 1 Poster
Creating Digital Media for Theme Parks with Brent Young
A poster for Brent Young's lecture about building theme park attractions that leverage modern digital technologies.
Embraer Executive Jets
A poster advertising a design competition held by Embraer Executive Jets.
Instagram Photo of the Week Contest
Hunter M. Via talks The Walking Dead
Platinum Creative 'Platypus' Holiday Card
Branding & Logo Design
I enjoy the process of helping clients brand themselves appropriately, as well as working with creative and art directors to move an existing brand in the right direction.
Here is a collection of branding and logo design I've done in recent years.
Audio Visual Logomark
A logomark developed for up and coming company Audio Visual.
Logo concepts for Full Sail University's Acoustic Basement tent at Warped Tour 2013. The Acoustic Basement tent features alternative and punk bands trading out their usual all-out electric approach with a more stripped back acoustic style.
The logo needed to represent both the punk and alternative aesthetics that are usually seen at Warped Tour while also alluding to the nature of the acoustic performances seen inside.
Hall of Fame Music Festival
Logo concepts for Full Sail University's first Hall of Fame Music Festival. The direction was that the logo would be type-driven, and to give both a modern option and a more classic option.
Bonnaroo Music Festival
A proposed branding and treatment style for the Bonnaroo music and art festival in 2009. I created a central asset and bridged it over to collateral found around the festival, including posters, packaged CDs, and tickets.
This is a collection of photos I've taken over recent years. It's a mix of client and personal work intended to show both my ability to photograph subjects in an interesting way as well as process the image in a way that enhances what was captured by camera.
New York City, New York
Lettering & Typography
I've always taken typography very seriously in my design projects. I've recently started learning how to develop my own typography and have been practicing techniques to make type/lettering-centric assets more usable and complete. Here is some examples of type manipulation that I've done recently.
Get Well Soon Card
Josh & Juli – Wedding Collateral Nameplate
Type Experiment – Capital R
A capital 'R' I made during a type experiment. The letter is made up of only geometric shapes, which were then embellished with lines of color and texture.